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Originally Posted by X  I understand, but what i am saying is, if we boycott "MTC" for example, "MTC" will either force Saatchi & Saatchi to advertise on OTV or they will break up with Saatchi & Saatchi. |
X it is not that easy. Usually big accounts are handled worldwide by the advertising groups, and thus if let's say the Johnie Walker in Lebanon (what is lebanon after all?) has a problem with its ad agency because such an issue as one local TV station (which is a minimal problem) it will not break its alliance with the agency.
Johnie Walker and the rest, whether they love FPM or hate its guts, whether they love OTV or hate it, once they see ratings of OTV high and profitable for them, they will advertise on it, regardless, these are businessmen they are not kids playing at politics.